Masters of horological elegance, OMEGA unveils a new chapter in women’s watchmaking.
The Laings Journal
Since 1902, OMEGA has been at the forefront of women’s watchmaking, crafting some of the most notable timepieces for ladies in the form of the Seamaster,Constellation and the De Ville. Debuting in 2002, the Aqua Terra would join this prestigious brands offerings, infusing classic dress watch aesthetics with a bold ocean spirit. Twenty-three years on, this iconic timepiece continues to captivate - now reimagined with a refined movement and 12 bold new references. To mark the occasion, OMEGA unveils its latest campaign, My Little Secret, featuring a dazzling lineup of new ambassadors.
12 Secrets
The Aqua Terra 30 mm collection reveals twelve unique expressions, each radiating its own distinct personality. Among the latest additions are five stainless steel models, elegantly finished with polished and brushed bracelets. The collection also introduces a standout model in 18K Sedna™ Gold, alongside three exquisite references in 18K Moonshine™ Gold, available in their pure form or paired with stainless steel in a trio of sophisticated two-tone combinations. Each of these elegant timepieces include a transparent sapphire crystal caseback, allowing the wearer to admire the intricate movement the watch holds.
Innovative Movement
Designed specifically for the new collection, OMEGA introduces a movement reimagined and engineered for the 30mm scale. Each timepiece is driven by two new Master Chronometer movements. Both feature the signature OMEGA Co-Axial escapement, free-sprung balance with silicon balance spring, and automatic winding in both directions. A masterful evolution for this renowned emblem of sophistication.
Integrated Bracelet Design
The new collection offers a harmonious blend of style and comfort with bracelets in stainless steel, two-tone stainless steel and gold, completed with a brushed and polished finish. Featuring OMEGA’s patented screw-and-pin system with butterfly clasp and pushers on cover, the bracelet is effortlessly wearable complete with 2mm easy comfort-adjustment.
New Ambassadors
Bringing together the worlds of film, music and fashion – each of OMEGA’s new ambassadors represent the individuality and versatility of the Aqua terra and the female spirit. The campaign reveals that some secrets are simply too beautiful to keep, as each remarkable woman proudly expresses her individuality - and how she wears her Aqua Terra. Showcasing their favourite of the new references, the line-up includes: Ashley Graham, Danielle Marsh, Tems, Ariana De Bose, Marisa Abela and Sunday Rose Kidman Urban.
For Academy Award–winning actress Ariana DeBose, the secret to styling the Aqua Terra lies in effortless elegance:
‘The ultimate secret is just to wear it with joy. That’s the secret.’
With My Little Secret, OMEGA invites women everywhere to embrace the elegance, innovation, and individuality that define the Aqua Terra. More than a timepiece, it’s a personal expression - crafted to be worn, loved, and shared.
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