Longines has long been known for the timeless elegance of their wristwatches, with tradition and performance acting as the pillars of their renowned reputation. Crafted by expert watchmakers, the classic aesthetic of Longines timepieces is paired with technical expertise and precision equipped for all occasions and adventures.
Laings is on-hand with all you need to know before purchasing a Longines timepiece. Here, we explore Longines and the reason why its watches are so celebrated.
Founded in 1832 in the Swiss village of Saint-Imier, Longines continued to build its legacy in the home of fine watchmaking, with its timepieces still manufactured in the city it was originally born. The Swiss-made title is held to an extremely high regard in watchmaking, defining that at least 60% of production costs and movement components must be made in Switzerland to uphold a Swiss-made title. The technical development of a Swiss-made watch and movement must be carried out in Switzerland.
Longines ambassadors include Oscar‑winning actresses Jennifer Lawrence and Kate Winslet, as well as esteemed sportspeople such as Mikaela Shiffrin, Marco Odermatt and Edouard Schmitz. Each Longines ambassador echoes the brand values with their class, presence, charisma and dedication to their craft. The synergy between Longines and each renowned star is evident, with the likes of Henry Cavill donning the Longines collection. The distinguished actor is known for his daring roles and refined taste, a sentiment shared by supermodel Barbara Palvin, who frequently wears the elegant Longines Conquest — a timepiece that complements her timeless style and reinforces the brand’s commitment to sophistication.
Longines watch collection features a range of automatic and quartz watches, so there is something for everyone in the prestigious series. With almost 200 years mastering the art of watchmaking, Longines ensures each of its automatic movements is precise and reliable in all circumstances.
Longines upholds its watchmaking standards when crafting each of its timepieces, ensuring that its watches are water-resistant to 30, 50, 100 or 300 metres, depending on the model of watch. When looking for water resistance in a Longines watch, the Legend Diver and Hydroconquest collections will have the perfect piece for you. Each of these renowned series features the classic design of a sophisticated timepiece fit for the sea, including a screw-down crown, rotating bezel and luminosity for legibility underwater.
Longines grants a 24-month warranty on all Longines watch models and a 5-year warranty on the automatic watches purchased from January 1, 2021. When you purchase a Longines with Laings, your certificate will be completed by our watch experts and stamped with the date of activation, ensuring its validity when used against any services.
Longines movements are created in co-operation with Swiss movement manufacturer ETA, developing and producing calibres for the watch industry since 1793. Each Longines timepiece is equipped with a sophisticated, state-of-the-art mechanical or quartz movement. While precision varies with each wearer, Longines watches have a precision of between -5 and +8 seconds per day, exceeding the demands of everyday life.
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