“He maintains an authenticity and grace that makes him a clear embodiment of the Longines spirit."
The Laings Journal
Introducing LONGINES new Ambassador of Elegance, Henry Cavil
Known for his iconic portrayal of Superman in the DC universe and his compelling performance as Napoleon Solo in The Man from UNCLE, Henry Cavil has solidified his reputation as one of the finest actors of his generation. Celebrated for his charisma, versatility, and dedication to his craft, he is admired both on and off-screen. This partnership represents LONGINES’ legacy of collaborating with individuals who exemplify true elegance in both their professional excellence and personal conduct. As an Ambassador of Elegance, Cavill joins LONGINES in celebrating the timeless sophistication that has characterised the brand since its founding in 1832.
“In Henry, we recognise a real affinity with our brand’s values. His sophistication, genuine warmth and multifaceted personality reflect what elegance means today.”
- Matthias Breschan, Longines CEO.
In "Elegance is an Attitude" campaign, Henry Cavill is wearing the remarkable LONGINES Master Collection Chrono Moonphase, which he has declared as his favourite timepiece from the brand. This exceptional 40mm watch represents the pinnacle of watchmaking artistry, featuring a chronograph moonphase date and a self-winding mechanical movement that operates at 28,800 vibrations per hour, providing an impressive 66-hour power reserve.
From the sophistication of the dial to the intricate mechanical movements within, every detail reflects the timeless elegance and precision that define LONGINES. More than just a watch, this masterpiece is a testament to the brand's storied heritage and its unwavering commitment to horological excellence.
“What draws me to Longines is their understated elegance. True quality doesn’t need to announce itself. It’s evident in every detail and in every action. This is a philosophy, backed by generations of precision craftsmanship and artistry, that resonates deeply with my own values.”
- Henry Cavil
Explore LONGINES with Laings.
Follow our latest news on our social channels below. If you have any questions, please contact us and our experts would be delighted to assist you.