Shop Serene Waters - 2026 Summer Campaign

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Five individuals are seated side by side, each showcasing different jewellery pieces from the family collection, including earrings, rings, and bracelets; outfits range from a light blue dress to a maroon long-sleeve top.

The Family Collection

Our beautiful Family Collection is unique to Laings with every piece perfectly illustrating the charm, elegance and originality of our designs. Inspired by the ladies of the Laing family, this collection boasts a range of different designs, each infused with character and individuality.

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Woman with blonde hair wearing an off-the-shoulder white dress, showcasing a round brilliant halo diamond necklace and matching earrings from the Anna collection; set against a grey background.

Anna

Anna encapsulates the identity of the dreamer. A modern-day fairytale, the Anna collection features empowering designs of a solitaire diamond decorated by a statement halo. Each piece is elevated with an additional hidden diamond, representing Anna’s luminous beauty and undeniable glamour.

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Person with long blonde hair wearing a white off-shoulder top, showcasing stud earrings, a delicate necklace, and two rings on the right hand's ring finger—a gold band and a diamond ring; hands posed near the face
Person in a white lace dress against a purple background, showcasing a delicate diamond ring with a princess cut stone and a matching wedding band on the left hand, and a thin bracelet on the right wrist.

Esme

Esme is a timeless tale of feminine beauty. Fluid and graceful, the sparkling collection is characterised by an intertwining crossover setting. Esme demonstrates a delicate dance of elegance featuring a suspended diamond and graceful tapered band.

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Person in a white lace top, wearing princess cut stud earrings and two rings on the left hand—one a simple wedding band and the other ornate with a princess cut stone.
Person wearing jewellery from the Isabella collection, featuring an intricate twist setting that reflects a playful and creative design; image highlights the jewellery against a neutral backdrop.

Isabella

Isabella represents the creative free-spirited character. This playful energy is encapsulated in an intricate twist setting marking the collection with a distinct creativity. Unexpected and ambitious, the Isabella collection distils rhythm into every piece.

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Person with long blonde hair wearing a round drop earring, a delicate necklace with a small pendant and a three-stone yellow gold engagement ring; background is plain green.
Woman in a black dress, wearing a delicate round brilliant pendant from the Suzanne collection; set against a grey background, highlighting the elegant six-claw setting and refined design.

Suzanne

An emblem of sophisticated grace, Suzanne is striking and refined. A stunning interplay of contemporary and classic, the six claw setting showcases each diamond with assurance. Its knife edge style maximises the focus on the exquisite centre stone, effortlessly shining with immaculate poise.

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Close-up of a person with long brown hair wearing a simple gold ring on the left wedding finger and a 6-claw, yellow gold engagement ring; the person is dressed in a black garment.
Woman with long dark hair wearing a shiny silver blouse, raising her left hand to her face to showcase a ring with a oval, fancy-cut diamond and fine tapered band; set against a solid dark maroon background

Wendy

Balancing a charismatic soul with fearless inner strength, Wendy lights up the room with her radiance. The bold silhouette of fancy cut diamonds harmonises with the subtlety of a fine tapered band to encapsulate the spirited personality of the modern woman.

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Person with long dark hair wearing a burgundy top, showcasing round diamond stud earrings and a classic, elegant ring with a central stone.