The Laings Journal

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Brand Focus: Deakin and Francis

Deakin and Francis have been producing luxury cufflinks for over 230 years and the family-business are known for producing high quality pieces which range from traditional designs to unique styles.

Let’s take a closer look at Deakin and Francis…

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A Family Affair

Benjamin Woolfield founded the business in 1786 and Deakin and Francis has remained in family-hands ever since. The business is now run by brothers James and Henry Deakin, the seventh generation, who continue to build on their prestigious heritage and family values.

Deakin and FrancisThe brothers began learning about the business when they would spend time with their Father in the workshops during the school holidays. Now, James is passionate about designing new cufflinks, taking inspiration from all over the world and creating innovative designs. Henry on the other hand enjoys meeting customers and is excited about the future of the brand, continuing to build on their rich history.

Skilled Craftsmen

Deakin and Francis cufflinks are all handmade in their English workshops by highly-skilled craftsmen. They place a real emphasis on having the best possible craftsmen in their team, from jewellers to enamellers and engravers, every single person working on a pair of cufflinks is an expert in their field.

“As masters in the art of design the company employ tools, traditions and techniques, passed down from one generation to the next. Employing jewellers and specialist craftspeople for different stages of the jewellery design and manufacture, you can be assured that Deakin and Francis is original design carefully executed and beautifully delivered.” – Henry Deakin

Designs for EveryoneDeakin and Francis

Deakin and Francis create cufflinks for everyone and are known for their diversity. Their collection ranges from classic and traditional designs to quirky and novelty creations. It’s all about expressing your own individuality and there’s cufflinks to suit every man’s style, you’ll find the perfect pair for every personality and passion.

There's timeless traditional pieces to treasure and pass down the generations and their classic pieces include beautiful mother of pearl finishes or cufflinks with delicate enamel touches. You’ll also find cufflinks that could be a really special gift that reflects a unique individual. There’s everything from racing cars and golf balls to penguins and bumblebees. Their precision engineering also allows them to add extraordinary details, including ladybirds that realistically lift their wings and cogs that rotate.

 

View the completed Deakin and Francis collection online

 

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